Ms Bastian Wong, Founder & Director of Flare Communications gave a stimulating and eye-opening talk to the COM3413 class about content marketing on 21 October 2019. Ms Wong illustrated with real-life examples on the roles of social media and influencers in modern-day content marketing. Her sharing also covered the content marketing funnel and the key
On October 14, 2019, we invited Dr. Masato Kajimoto from the University of Hong Kong. Dr. Kajimoto gave a detailed introduction to the fact-checking activities in Asian countries and then talked about the spread of fake news in Hong Kong and the difficulty of dealing with it. Following the talk, lively discussions were held with
City University of Hong Kong collaborates with some key universities in the Mainland and offers a Joint PhD Programme under the Mainland Collaboration Scheme. This Programme aims to strengthen both universities’ research potential by cultivating high level research talents for the benefit of society. The Department of Media and Communication invited Dr Fen Lin, Assistant Dean of
On September 30, 2019, we held a research seminar led by the Distinguished Professor Steve Jones from the University of Illinois at Chicago. Professor Jones gave a very stimulating talk about how autonomous vehicles may change the relationship between people and cars, the way people communicate with others (and cars), as well as the right
Professor Chin Chuan LEE, our Emeritus Professor, has recently published a book entitled “Crisscrossing Communication Research – Historical Contexts and Global Perspectives” (傳播縱橫 – 脈絡視野).
